Jeff Hanson
Fresh as fresh can be
I’m a sucker for oatmeal cookies. So I recently purchased myself a box of oatmeal cookies. After a delicious supper which I had concocted for my adoring family, and feeling quite deserving of the loving comfort of an oatmeal cookie, I opened the box of oatmeal cookies to get myself, you guessed it, an oatmeal cookie.
However, there was a surprise awaiting me as I opened the box up, one which would effectively kill off my oatmeal cookie eating prospect buzz. It was quite astounding: all the cookies were individually wrapped. Every single one of them enclosed in a transparent, sealed wrapper. I was shocked. This meant that every time I was going to enjoy an oatmeal cookie from this box, I was expected to toss a wrapper into the trash, into a landfill, into the environment. I couldn’t believe these cookiemakers would put me in this position.
So you know those numbers on the cookie boxes that invite you to call if you have questions or comments? Well I rang it up. And when I explained my dismay at their practice, the person from the cookie company told me there were two reasons for them to take such an approach. The first reason: portability. They made it such so people would find it convenient to add the cookies to their lunches. The second purported reason was to maintain the freshness of the cookies for longer periods of time than regular cookies.
Phooey on that last reason, I say! You don’t have to wrap stuff up in plastic to make them fresh! Point in case: Jeff Hanson. He does incredibly refreshing, crisp music, full of great intentions and attractive to the auditory organs. Is he wrapped up in plastic? Unlikely! If Only I Knew is a revitalizing pop song, one of those invigorating moments where your senses are so stimulated you whole body gets a charge, kind of like cracking open a newly picked head of lettuce. From the opening bouncy notes, you immediately get hooked into this perky, melodious, sweetly engrossing tune, showcasing Hanson’s nail-on-the-head pop skills. He combines banjo and horns to the typical guitar-bass-drums set-up for a result which is foot-tappingly atypical. But it’s Hanson’s high-pitched, airy, “That’s a guy?” vocals which give the song is cushiony sheer, entrancing and pert, with a soothingly keen quality which melts delightfully at contact.
And regardless of how many times I’ve been listening to it, it still isn’t stale. So phooey on wrappers.
MP3: Jeff Hanson - If Only I Knew
www.jeffhanson.net
myspace.com/jeffhanson
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